Social Media: Advantages and Disadvantages Essay : A computer-based technology, popularly known as social media facilitates sharing of ideas, thoughts, and valuable information through networks and communities. Social media is based on internet and it provides users faster electronic communications of content such as photos, videos, documents, location and other personal information. Users connect with social media via smartphones, tablets. The social media users are more in Asian, European and American countries. Primarily social media was used a s a medium to interact with family and friends but later it was adopted as a business tool used by SME to reach out to the customers.
Types of social media users:
social media is used for a variety of tech enabled activities. This may include sharing, blogging, gaming, reviewing and creating business networks. The government and politician use social media for publicity and connecting with the public at large. Individuals use social media to keep in touch with their friends and family. Some may use social media to connect with likeminded people across the globe with whom they can share their thoughts and feelings. They may also look for career opportunities with the help of social media. Social media is considered as an indispensable tool for business as it facilitates communication with customers and valuable transactions on various e commerce sites.
Advantages:
Social media has changed the day way of life in which we interact with others. It provides us the ability to discover what all is happening around us, enables us to connect with friends and families and have access to information in just a snap of our fingers. It helps to educate students on various topics that are unknown to them. Nowadays live lectures are also available on social media as a result of which students can attend those sessions from the comfort of their homes. Social media serves as a hub for business entrepreneurs where they can sale their products and services by reaching out to a large number of customers. People who are talented use social media platforms for showcasing their talents by which they can get opportunities to connect with grater personalities who can offer them employment.
Disadvantages:
Besides being a boon to a large number of people, social media also acts a bane for our society. If the use of social media gets unmonitored it can lead to serious consequences mostly among children and teenagers. Excessive use of social media may invade the privacy of a person and to make matters worst it may cause cyber bullying. The addiction of social media has become very common among youth. As a result of this they show lack of interest in studies and other important daily activities. The academic performance of a student may get hampered due to the excessive use of social media. Unnecessary communal rifts may be caused due to the fake spreading of news on social media. Riots take place as the mind of peace-loving citizens gets contaminated with the fake news.
Conclusion:
In conclusion, social media shall be used judiciously considering its advantages and disadvantages. Most importantly the youth should make proper use of social media keeping in mind the importance of their studies. Parents should also monitor the activities of their wards as regards the use of social media. Striking balance between the use of social media and connecting to other daily important activities is much needed in order to lead a successful life.
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Social Media: Advantages and disadvantages
Introduction:
A computer-based technology, popularly known as social media facilitates sharing of ideas, thoughts, and valuable information through networks and communities. Social media is based on internet and it provides users faster electronic communications of content such as photos, videos, documents, location and other personal information. Users connect with social media via smartphones, tablets and personal computers. The social media users are more in Asian, European and American countries. Primarily social media was used as a medium to interact with family and friends but later it was adopted as a business tool by small marketing enterprises to reach out to the customers.
Types of social media:
The four types of social media are discussed below as follows:
- Media sharing networks comprise of Facebook, Instagram and Twitter which enables the users to share photos, videos and other kinds of posts across the web.
- Discussion forums such as Reddit, Digg and Quora are used by people for sharing different kinds of information, opinions and news about various events.
- Consumer feedbacks such as Zomato, Trivago and TripAdvisor helps the users to find out reviews about a particular product, brands and services.
- Content marketing is considered as one of the most effective ways off attracting and engaging audience. WordPress, Tumblr and Blogger are three popular blogging platforms thatenablesthe business to use their content marketing.
Advantages: Social media has affected and influenced life in the best possible way. It provides us the ability to discover what all is happening around us, enables us to connect with friends and families and have access to information in just a snap of our fingers. Social media serves as a hub for business entrepreneurs where they can sale their products and services by reaching out to a large number of customers. It creates brand awareness among the customers by providing relevant content about the product or brand on social media. Moreover, advertising on social media is cost effective as compared to traditional methods of marketing. The social content helps to escalate the traffic to the website. This further helps in increasing the sales of the particular product or service. Social media helps in developing customer interaction by delivering the required products and services and receiving valuable feedbacks on the same. The comments and reviews received from the customers helps in improving the fields that the busies needs to work on to cater to the needs of customers.
Disadvantages: Besides being a boon to a large number of people, social media also acts a bane for our society. If the use of social media gets unmonitored it can lead to serious consequences mostly among children and teenagers. Excessive use of social media may invade the privacy of a person and to make matters worst it may cause cyber bullying. Suicide and depression are the detrimental effects of cyber bullying on the mental health of the teenagers. The addiction of social media has become very common among youth. As a result of this they show lack of interest in studies and other important daily activities. The academic performance of a student may get hampered due to the excessive use of social media. Unnecessary communal rifts may be caused due to the fake spreading of news on social media. Social media can push unnecessary sale of the products without responding to the negative feedbacks of the customers. Hacking is another serious effective of using social media wherein a person’s personal data and account can be easily hacked by a hacker.
Conclusion:
In conclusion, social media shall be used judiciously considering its advantages and disadvantages. Most importantly the youth should make proper use of social media keeping in mind the importance of their studies. Parents should also monitor the activities of their wards as regards the use of social media. Businessentrepreneurs should analyze the optimal use of social media and implement it accordingly to promote their business. Striking balance between the use of social media and connecting to other daily important activities is much needed in order to lead a successful life.